Nancy Morris (2002) argues that there is no pure culture, and therefore globalization poses no threat to it. Her position is that one of the alleged downsides of globalization is the impact that it has on indigenous cultures. However, no culture is pure and untouched, as there are always influences of other cultures. Given that, globalization cannot have a negative effect of culture, because “cultural interaction has always been the norm, and cultural identities are more resilient than is often credited” (p.278).
This can be seen in the Reading Terminal Market. In the market, there are stalls representing a number of different ethnic groceries and restaurants, from the Middle East, Asia, the South and more. These stalls exist in part because of the forces of migration, where people have moved to America. The cultural resiliency that Morris discusses is thus in evidence — people from those cultures no longer live in those cultures but they are still attached to their foods as cultural artefacts. A shop representing a country can be part of the way that somebody keeps his or her national or ethnic identity alive when it has been removed from this setting.
Yet, people holding onto aspects of their identities in a foreign land is not entirely going to prevent the influences of cultural mixing. Indeed, being immersed in such a diverse environment will only serve to speed up the cultural mixing process. Moore notes that “the interchange of cultural elements in an evitable consequence of contact between groups” (p.280), and at the market there is significant contact between groups. They will try each other’s foods and become exposed to each other’s ideas — the communities will connect. This will bring about influence from not only the dominant “American” culture but the other cultures present in the market. This is an example of what Moore describes as “multicultural hybridization and glocalization” (p.281), wherein she notes that food and music in particular are common examples of the phenomenon of such cultural mixing. A place like the Reading Terminal Market is therefore at the front lines of globalization and the process whereby people retain some elements of cultural identity but begin to shift other elements.
Part 2. In Commodities and Culture, John Fiske notes that “culture is a living, active process” (p.23), and the commodities of a culture necessarily must reflect that culture’s immediate setting. At the Reading Terminal Market, there are a number of different stalls selling ethnic foods, something that can be said to reflect globalization. These commodities are available because there are communities of people that identify with those commodities as reflective of their culture. But there is something else about the market. Fiske argues that “in order to be popular, cultural commodities have to … appeal to what people have in common, to deny social differences” (p.28). Both can be seen at the market in these stalls. First, clearly these stalls represent a need for particular groups to actively express their differences. They exist because there is a market for things that are not highly commodified, at least not in this country.
Second, these stalls represent some commonality — a number of groups for whom there is not only a need for cultural products, but that where there is a need to be part of a greater community of peoples with the same niche need. In other words, there is something unique about the need to participate in this market, versus opening a similar shop in an ethnic neighborhood. This is a form of de Certeau’s guerilla warfare – the market exists as a weapon of rebellion against the powerful capitalist domination (p.32), and that is where the market’s appeal lies, and where many different peoples can be motivated to band together in a common cultural battle. Thus, the RTM represents “constructing our space within and against their space” (p.36) as a means of waging this cultural battle.
Morris, N. (2002). The myth of unadulterated culture meets the threat of imported media. Media, Culture and Society. Vol. 24 (2002) 278-289
Fiske, J. (1989). Commodities and Culture, Chapter 2. 23-47.
Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?
Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.
Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.
Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.
While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.
Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.
In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.
Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.
We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!
We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.
Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.
We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.
Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.
There is a very low likelihood that you won’t like the paper.
Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.
We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.
You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.
We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.
You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.
Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.
You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.
The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.
Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.Read more
Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.Read more
Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.Read more
Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.Read more
By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.Read more